Category: Content Strategy

I used to think it was weird to name your own blog… inside your own blog. Turns out that’s the only thing that stops a reader from forgetting you and never coming back. Here’s what I mean. When I link to another article on my own blog, I still write: “you can read this on… Continue reading I used to think it was weird to name your own blog

The online shop blog I run made €2,584 in one week. I know the exact number because I have a problem. I sit and hit refresh on my data screen like a gambler at a slot machine. Here’s the catch. I write this blog in Slovenian. Only 2 million people speak it. My whole audience… Continue reading The online shop blog I run made €2,584 in one week